Investment Focus

Commercial-to-Residential Rental Strategy

Crownex Capital acquires commercial and mixed-use properties where the highest and best use is to create (or expand) residential rental cash flow.

We focus on assets with clear, executable paths to residential income through repositioning, conversion, infill, or redevelopment—not speculation.

25+ Years
Construction & Execution Experience

Our Thesis

Why This Works

Many commercial assets are mispriced due to vacancy, outdated layouts, or poor operations. At the same time, demand for housing and rentals remains durable in strong submarkets.

We aim to capture that spread by:

Discounted Basis

Buying assets with discounted basis (vacancy, distress, under-managed)

Value Creation

Creating value through physical improvements + better operations

Residential Upside

Unlocking residential upside via conversion-ready layouts, zoning pathways, or redevelopment optionality

Rental Exit

Delivering a clear rental exit: stabilized residential income

What We Look For

Our Deal Filters

We pursue opportunities with at least one of the following:

Vacancy / Low Occupancy

That can be stabilized

Functional Obsolescence

Layout/tenant mix we can correct

Excess Land / Parking

That supports infill or added units (where feasible)

Conversion Logic

Structure, access, light, egress, and unit layouts that pencil

Zoning/Location

That supports residential use or a realistic path to it

Operational Upside

Leases, expenses, CAM recovery, management, maintenance

We Prioritize Clarity

  • Clean path to improving NOI or converting to residential rentals
  • A defined scope with controllable construction risk
  • A timeline that fits the business plan (stabilize → reposition → execute)

How We Create Value

Execution Approach

Our value creation is typically a mix of:

1

Stabilize the Asset

  • Improve leasing and tenant quality
  • Reduce vacancies and increase collections
  • Clean up operations, expenses, and deferred maintenance
2

Reposition or Convert

Residential Rental Upside

  • Identify conversion-ready areas (upper floors, rear bays, underused space)
  • Improve layout efficiency and livability
  • Upgrade mechanicals, fire/life safety, and building systems as needed
3

Redevelopment Optionality

When It's the Best Path

  • Excess land utilization (infill units where allowed)
  • Phased redevelopment to protect cash flow
  • Entitlement strategy only when the path is realistic and value-backed

What We Avoid

So We Stay Disciplined

To protect capital and timelines, we generally avoid:

Long Entitlement Battles

Deals requiring long, uncertain entitlement battles

Environmental Risk

Unknown environmental risk without a priced plan

Structural Unknowns

Heavy structural unknowns without access for inspection

"Hope Strategy" Conversions

Where zoning/feasibility isn't credible

Weak Demand Markets

Assets where residential demand and rents can't support the plan

Who We Work With

We collaborate with:

Owners

Seeking a clean exit

Brokers

With off-market or overlooked opportunities

Operators & Contractors

Who value disciplined execution

Capital Partners

Aligned with residential rental outcomes

We Move Quickly and Professionally

If you bring a deal that fits the thesis, we move quickly and professionally.

Submit a Deal

Have a property that fits our commercial-to-residential rental focus?

What to Send:

Location & Type

Address + asset type

Financials

Rent roll / leases (if available)

Visual Documentation

Photos (interior/exterior) or quick video walkthrough

Terms

Asking price and timeline

Known Issues

Any known issues (roof, HVAC, structural, environmental, code)

Submit Your Property

Send us your deal information

Submit a Deal

Request an Offer

Get a formal acquisition proposal

Request an Offer

Important: We don't chase everything. If we engage, it's because the asset fits our conversion/reposition thesis and we can execute with confidence.